The demand for online shopping is skyrocketing, but so is the number of competing online stores. Outsourcing to the Philippines has become more popular as a means for companies to gain a competitive edge in the market.
It’s easy to see why, given the current global marketplace of young, tech-savvy demographics and competitive pay. However, merely having access to impressive means is insufficient. E-commerce enterprises that outsource rarely take the time to develop strategies that make the most of the opportunities that outsourcing presents.
The experts at ADDMORE Outsourcing have helped a lot of eCommerce companies around the world set up productive, profit-making support teams in the Philippines. They have taken what they have learned and put it into several essential tips that every e-commerce business should follow.
Here are some good ways that outsourcing to the Philippines can help your eCommerce business grow:
1. Reduce your expenses and reinvest the savings.
Having an offshore E-commerce support crew in the Philippines allows you to save a considerable amount of money, which is the first and most obvious benefit. Because the country is still developing, wages in the Philippines are significantly lower than in most Western countries, despite the country’s thriving economy.
Most companies that outsource to the Philippines see a reduction of 60–70% in their staffing costs, in addition to savings in other areas such as office space, hardware, payroll, and human resources administration.
Setting up offshore support teams is a fantastic approach for growing eCommerce firms to save money that can be used toward growth initiatives like expanding product lines and running more targeted marketing campaigns.
2. 24×7 Availability
If you aren’t available whenever your customers have questions or concerns, they will go elsewhere, and you’ll be losing sales even though your online store is always open.
While this is vital to the success of any online business, the hefty cost of maintaining a crew available around the clock often prevents them from doing so. Moving this operation to the Philippines, however, eliminates this cost obstacle.
Staff working late night shifts in the Philippines, like in your home nation, will receive a slightly higher rate of compensation, but this is still nowhere near what you could expect to pay in Western countries.
In addition, you may be able to save money by making use of time zones to avoid paying any “night charges,” but this will vary depending on your location. For instance, if you’re in the United States, you can have a team in the Philippines handle consumer inquiries and support during the night (their day time).
3. Try to expand your customer base.
Customers in a traditional store are often limited to those who are geographically nearby. However, the digital retail landscape is a virtual gold mine. To succeed, you need to figure out how to attract attention.
There are many ways in which outsourcing to the Philippines might increase your exposure to new customers. To start, it connects you with leading experts in digital marketing and SEO, who can aid in expanding your audience. In addition, you could gain access to untapped market intelligence. While you may be an expert in your own market, how well do you know the Asian, American, Australian, or European markets?
If you outsource to the Philippines, you’ll be working with a country that was an early adopter of eCommerce best practices, which can help you better understand what customers in other countries want.
4. More focus on aesthetics.
Time magazine reports (as do many others) that the typical person’s attention span is only 8 seconds, so you don’t have much time to grab the attention of potential buyers who visit your online shop.
Your business needs to be inviting for customers, which means it must be well-designed, simple to navigate, and easy to understand at a glance.
If you’re looking to hire a designer or graphic artist, outsourcing can help you do it. In case you were wondering, yes, the Philippines is the place to be right now if you want to find world-class, cutting-edge graphic designers. Having such low prices is icing on the cake!
5. Focus on your core.
When it comes to expanding your eCommerce business through outsourcing, it’s not just about the work that your offshore team does; it’s also about the unique and valuable insight you bring to the table. Having the ideal outsourced support team to handle the mundane tasks frees you up to concentrate on the bigger picture, such as the company’s strategy and direction.
Looking for more outsourcing hacks for your eCommerce biz?
Head on over to www.addmoreoutsourcing.com for more tips and tricks on how to get outsourcing right. When you tap into ADDMORE for your outsourcing needs, you receive access to a team of seasoned pros who are well-versed in both traditional and cutting-edge methods of promotion.
Our native-English-speaking experts are committed to expanding the online visibility of your company’s e-commerce site and managing the social media accounts of your brand for a fraction of the expense of hiring an in-house e-commerce team. Furthermore, ADDMORE’s expert team has a deep grasp of how clients in any industry have been responding post-pandemic, which can aid your business in achieving the greatest results in the time frame you specify.
If you’re interested in learning more about the BPO services we offer, please contact us immediately. Benefit from everything that outsourcing to the Philippines has to offer. Please contact us as soon as possible so that we can schedule your no-cost initial consultation.